How to Choose a White Label PPC Agency for Your Business


White label PPC services are very helpful to small businesses, especially startups looking to grow and companies struggling to meet tight deadlines.

Whether your business lacks money, knowledge or time, partnering with a white label PPC can help you overcome these challenges and make money without you doing the heavy lifting. Not only will you be able to save money and time on in-house staff, you’ll also be able to offer effective PPC services to your clients.

You don’t always need to know everything there’s to know about PPC solutions. The experts from your white label PPC agency will do all the work for you and deliver ROI driven results to your customers.

Heard of the phrase ‘Time is money’? If you have, you may already realise how useful outsourcing is, especially when there’s work to be completed in a limited time frame. You need help from a white label PPC agency, capable of delivering excellent results within given timeline.

So, how can you choose the right white label PPC agency for your business? Here’s how:

Look at Their Experience

Perform a background check to help you study the credibility of an agency. Ask them for their portfolio, or visit their website. It’s likely that they already have their portfolio displayed on their website.

Take a look at the list of customers they’ve worked with and their years of experience. The more experience they have, the better. An agency with a good amount of experience in their expertise has more knowledge on the industry. Whenever there’s a new trend related to PPC in town, they are one of the firsts to know about it.

Build Your Trust

Trust is important if you’re going to partner with a white label PPC agency. It takes time to build the trust, but once the trust is established, the partnership eventually becomes stronger. You’ll have to believe that your agency will get the job done and deliver excellent results for your clients.

The best thing to do is to ensure that you’ve already checked their background, references and feedback from other clients. Try looking at testimonials or online reviews. If you’re unsure if the agency is genuine or not, send them an email, or call them to set up a meeting, if necessary.

Establish a Good Communication with Them

When working with a white label PPC agency, you need to ensure that your communication is smooth and clear. Any miscommunication can potentially damage the partnership. In order to develop a long-lasting relationship, both you and you agency need to be able to trust each other, work together and listen to each other.

A regular communication is advisable. Should you have any questions or concerns, don’t be shy to raise them up to your agency. To ensure that you won’t have any communication problem in the future, find out how much time the agency usually takes to respond to a query.

Request for a Support Team

A good white label PPC agency will always be able to provide a reliable support team you can easily contact whenever problems related to your services occur. The white label PPC agency you work with must also always be able to provide you with reports of their PPC campaigns whenever needed. If you’re unable to find the reports, then you need to be able to contact the support team right away, anytime and anywhere.